Nigerian Menswear Brand, JReason Unveils “Skin & Bold” Collection

There is something for the men this Friday as Nigerian emerging menswear brand unveils its 2014 “Skin & Bold” collection. We think this collection is quite FAB with a bold use of colours and prints.

It is not everyday that you see a menswear collection that tries to step out of the norm and that is exactly what the JReason brand has done – invoking a lot of stylish prints and colours to what would have been an otherwise plain look for suits, shirts, trousers and more.

The collection makes use of monochrome prints, floral prints and gingham prints. It is a stylish edge that only a fashionable man will embrace. According to Jide Adedeji, the brand’s Creative Director, “The collection is basically a reflection of youthful trends that are bold and at the same time simple. Minimalism is the keyword as well as convenience and style. Whether you love going for parties, sophisticated or generally all about colourful prints – the collection has something for you“.